PHASE 05 Launch & Deployment

Transitioning from build to reality.

Launch is when the platform stops being a project artifact and becomes the system the organization runs on. The work in this phase is what makes that transition stable.

Launch Discipline

A well-executed launch is a signficant milestone.

The most effective healthcare platform launches are ones where every workflow behaves exactly as validated, every staff member knows what to expect, and patients don't encounter friction. That outcome is the result of preparation, not chance.

Every clinical flow, integration path, and communication sequence is verified on the production environment before any patient interacts with it. Our team monitors the deployment with knowledge of every corner of the system we've built.

Track 01 · Infrastructure Preparation

The environment is ready and so are your patients.

Stable deployments with production hardening, scaling validation, and the operational mechanics that make users safe from the first session forward.

01.1

Production environment provisioning

A separate, hardened production environment is provisioned alongside staging. No shared services, no PHI in non-production environments, and no shortcuts taken in the lead-up to go-live.

01.2

DNS, certificates, & ingress

Domain configuration, TLS certificate provisioning and renewal automation, and ingress posture validated against the security model defined in Phase 04. The deployment process does not alter the security baseline established during development.

01.3

Load & capacity validation

Realistic synthetic load is run against the production environment, including concurrent telemedicine sessions, peak intake submissions, and image upload bursts during a busy clinical period. Failure modes are identified and resolved before go-live.

01.4

Monitoring & alerting wired

Uptime checks, error rate alerts, authentication anomaly detection, and infrastructure health dashboards are all live and tuned before the first real patient session. Alert routing is tested with synthetic incidents before launch day.

01.5

Backup & recovery rehearsal

A recovery drill is run against the production backup configuration before launch. Recovery time and recovery point are documented as verified results, not estimates carried forward from the architecture phase.

01.6

Rollback path validated

The path back to the previous operating state is rehearsed end-to-end. The team knows the procedures, the clinical lead understands the trigger criteria, and the decision tree is documented and accessible on launch day.

Track 02 · Operational Validation

Every workflow is verified before patients encounter it.

End-to-end clinical and administrative flows are validated against the organization's actual operating model before any patient interaction occurs.

02.1

Clinical workflow walk-through

A clinical lead and a representative provider walk through real clinical scenarios on the production environment, including new patient intake, follow-up documentation, telemedicine consults, and referral intake. Each scenario is signed off before go-live.

02.2

eRx end-to-end verification

A test prescription flows through the eRx clearinghouse to a pharmacy test endpoint and back. Refill workflows, controlled-substance pathways, and provider-of-record routing are confirmed before any live prescriptions are written on the new system.

02.3

Multi-location scheduling sync

Appointments booked at one location reconcile cleanly with the other. Provider calendars remain coherent across all locations, and edge cases such as double-booking and provider availability conflicts are resolved before launch.

02.4

Patient portal & mobile validation

Account creation, intake submission, secure file upload, messaging, and telemedicine consult entry are validated across real devices and real networks, including the browser and OS combinations that patients in the practice's population will actually use.

02.5

Automated communication review

Automated check-ins, follow-up prompts, and post-visit communication flows are reviewed by the clinical team for appropriateness before launch. Technical correctness and clinical appropriateness are both required before any automated message goes out.

02.6

Audit logging spot-check

A sample of test interactions are walked against the audit log end-to-end to confirm every PHI access, modification, and export is captured as specified in Phase 04. Log coverage that cannot be verified is treated as an open issue, not an assumption.

Track 03 · Launch Management

Sequenced communication, coordinated deployment.

A launch plan is fundamentally about who is responsible for what, in what order, with what fallback position if something requires attention.

03.1

Provider & staff onboarding

Training is delivered to providers, clinical staff, and front-desk teams, with specific attention to the workflows that differ from the prior system. The clinical lead's workflow is walked through individually before go-live.

03.2

Patient communication plan

Existing patients receive a structured communication sequence about the new portal, covering what changes, what stays the same, and how to get help. Messaging is reviewed and approved by practice leadership before it goes out.

03.3

Go-live runbook

A step-by-step runbook covering the deployment sequence: who monitors which dashboard, who handles which type of question, and who holds authority to initiate a rollback if the situation calls for it.

03.4

Active support window

For the first full business day, the engineering team is on active standby. Issues are triaged in real time. Communication channels with the practice are open, warm, and staffed throughout the window.

03.5

Cutover sequencing

If a legacy system is being retired, cutover is sequenced rather than switched. Read-only access to the prior system is preserved for a defined window, and every data disposition is documented before the transition is considered complete.

03.6

Launch retrospective

Within five business days of go-live, a documented retrospective is held with leadership, the clinical team, and the engineering team. Outcomes, observations, and items for the Phase 06 operations runbook are captured and distributed.

Phase 05 · Engagement Structure Engagement figures are defined in the SOW & MSA. This phase is scoped against the blueprint established during discovery. Final commercial structure, fee model, milestones, and acceptance criteria are detailed in the Statement of Work and Master Services Agreement.
Review SOW & MSA
Up Next

Watch your platform grow over time.

Phase 06 covers operational platform services — the ongoing monitoring, maintenance, and support that keeps the system stable, secure, and aligned with your organization as it scales.