Every phase, every indicative investment, every immediate next step — laid out for executive review. Discovery is the only firm number; every other figure is finalized after discovery validates scope, integrations, and operational requirements.
| Phase | Strategic Positioning | Investment |
|---|---|---|
| Phase 01 |
Strategic Platform Planning
Discovery, workflow mapping, compliance audit, architecture brief.
|
$25,000 |
| Phase 02 |
Healthcare Infrastructure Engineering · Architecture
UI/UX design, system architecture, integration specification, data model.
|
$40,000 |
| Phase 03 |
Healthcare Infrastructure Engineering · MVP Build
Patient portal, physician dashboard, eRx, multi-location scheduling, image handling, mobile.
|
$165,000 |
| Phase 04 |
Security & HIPAA Infrastructure
Encryption, RBAC, audit logging, BAA coverage, hosting hardening, incident response.
|
$45,000 |
| Phase 05 |
Launch & Deployment
Production hardening, validation, training, go-live runbook, cutover sequencing.
|
$22,500 |
| Initial Build |
Estimated Initial Platform Investment
Excludes monthly operational support and future expansion modules.
|
$297,500 |
Monthly retainer covering monitoring, hosting management, patching, security oversight, audit log review, BAA registry maintenance, and quarterly strategy review.
Multi-location deployment, white-label tenancy, enterprise licensing, and revenue-participation structures — structured per opportunity when one emerges.
Phase 01 (Strategic Platform Planning) is engaged at a firm $25,000, structured as 50% at engagement start ($12,500), 25% at midpoint review ($6,250), and 25% at discovery close ($6,250). Phase 02 through Phase 05 figures shown above are indicative midpoints — finalized in a written SOW after discovery validates scope, integration depth, and operational requirements. Phase 06 is structured as a monthly retainer agreement; Phase 07 is structured per opportunity.
BAA between agency and practice is executed at Phase 01 close. The platform is HIPAA-conscious, not HIPAA-promised — safeguards are defensible, documented, and aligned with the standard, but no software vendor guarantees regulatory immunity.
The investment above funds the construction of a custom healthcare operating system — owned by the practice, sized to the practice's actual workflows, engineered to absorb growth, and positioned for licensing optionality.
For a President with a finance background, the framing is direct: this is not a software subscription that drifts away from your operations over time. It is a capital build that becomes a recurring-value asset on the practice's balance sheet — operational efficiency for the Medical Director, patient experience leverage for the brand, and licensing optionality for the ownership group.
When ownership is ready to move forward, the path is sequenced and concrete — approve the discovery engagement, execute the SOW and MSA, and schedule a strategic review call to align on Phase 01 kickoff.
Initiate Phase 01 with the $12,500 engagement-start payment (50% of the $25,000 discovery investment). Workflow mapping, compliance audit, and architecture brief begin within five business days of payment confirmation.
Pay $12,500 via Stripe Step 02 · DocumentsDiscovery Scope of Work and Master Services Agreement are available for review and electronic signature via PandaDoc. The Business Associate Agreement between agency and practice is included for execution at Phase 01 close.
Open documents in PandaDoc Step 03 · OptionalBefore approving discovery, schedule a 30-minute strategic review with engineering leadership. Walk through scope, integrations, and the discovery schedule against the practice's operating reality.
Request a review slotStripe checkout link and PandaDoc document link are placeholders in this proposal preview. Final links are provided directly to the President via secure channel at the moment of engagement approval.
This engagement is designed to create more than software. The objective is scalable healthcare infrastructure — capable of supporting operational efficiency, premium patient experiences, multi-location growth, and long-term licensing optionality. The practice is positioned not simply as a podiatry group, but as a modern healthcare platform built for the next generation of patient engagement.
Confidential · Prepared for the President & Medical Director